BGL荣获德国红点至尊奖、美国传达艺术奖卓越奖、德国iF设计奖、 Graphis金奖、Hiiibrand国际品牌设计大赛银奖、台湾国际平面设计奖银奖/铜奖/评审奖、澳门设计大奖评审奖；纽约ADC、纽约TDC、东京TDC、HKDA环球设计大奖Top 10等众多国际奖项。
BGL为上海临港自贸区、上海西岸等城市区域；上海家化集团、上海保交所等商业机构；西岸美术馆和里奇伍德图书馆 (美) 等文化场馆建立和重塑品牌视觉形象。
Brand Genesis Lab (BGL) is an innovative brand design agency that integrates industry resources, embraces design innovation, and combines an international perspective with local expertise to provide comprehensive brand consultancy services for clients in China and abroad.
BGL has received numerous international design awards, including the Red Dot: Best of the Best (Germany), Communication Arts Award of Excellence (USA), iF Design Award (Germany), Graphis Gold Award (USA), Hiiibrand International Brand Design Awards Silver Award, Taiwan International Graphic Design Award Silver, Bronze and Jury Awards, and Macau Design Award Jury Award. Its work has also been recognized by the Art Directors Club (ADC) New York, Type Directors Club (TDC) New York, Tokyo Type Directors Club (Tokyo TDC), and the HKDA Global Design Awards Top 10, among others.
BGL has created and revitalized brand visual identities for urban districts such as Shanghai Lingang Special Area and Shanghai West Bund; corporate organizations including Shanghai Jahwa Group and Shanghai Insurance Exchange; and cultural institutions such as the West Bund Museum in Shanghai and Ridgewood Public Library in the United States.